The Psychology of Quality and More |
Quo Vadis: Where does an innovative company go next?David Straker
-- Introduction -- Level 1 -- Level 2 -- Level 3 -- Level 4 -- Level 5 -- Limitations/future -- References -- -- Print-friendly one-page --
Level 5: Understood
To maximally achieve in any activity requires getting back to the fundamentals of how things work. Athletes study physiology, artists study light and materials, and people who wish to develop real creativity and innovation in their organizations must ultimately study psychology and neurology in order to truly understand how creative thinking works.
Factors that need to be taken into account include:
Does this mean we all need to become Ph.D’s in psychology? Not really. Psychological principles have long been a part of management training. All that is required is to direct and enhance this education to include those factor which will act to increase the creative ability and application within the organisation.
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